Generate worked with Cancer Research UK to produce and deliver the experiential activity at six of Cancer Research’s Race for Life events.
Generate created an emotive experiential area which amplified Cancer Research UK's key messaging and provided an engaging focal point for Race for Life participants and their families.We created a beautifully branded space which could be replicated across multiple events, comprising star shelter marquee, branded pink carpeting, a branded photo booth, message walls and more.We managed all logistics and event delivery on behalf of Cancer Research UK, enabling over 2,000 attendees to engage with the photobooth and message wall over the series of events.
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