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Team Mongoose are always on the hunt for the latest news in sports and entertainment. Here is the world through the eyes of the Mongoose and our view on outwitting, out-thinking and outplaying.

 

RIO 2016 CEO LEONARDO GRYNER JOINS EXPERT SPEAKER LINE-UP AT ISEM 2012

RIO 2016 CEO LEONARDO GRYNER JOINS EXPERT SPEAKER LINE-UP AT ISEM 2012

01.11.2012
Generate is a partner of the International Sports Event Management Conference in London from 7-8 November 2012
NOT JUST YOUR AVERAGE MILK FLOAT

NOT JUST YOUR AVERAGE MILK FLOAT

30.10.2012
eBay Motor's world beating week
RED BULL – MASTERS OF THE BRAND UNIVERSE

RED BULL – MASTERS OF THE BRAND UNIVERSE

29.10.2012
Red Bull Stratos – Breaking the speed of Sound.
RUPERT PRATT GIVES HIS EXPERT VIEW IN MARKETING MAGAZINE

RUPERT PRATT GIVES HIS EXPERT VIEW IN MARKETING MAGAZINE

29.10.2012
F1 rumours leave brand investments in balance
THE FUTURE LOOKS BRIGHT FOR RUGBY, BUT JUST HOW BRIGHT?

THE FUTURE LOOKS BRIGHT FOR RUGBY, BUT JUST HOW BRIGHT?

19.10.2012
With a major new TV deal signed, a World Cup in England approaching and 7’s being included in the Rio Olympics, what’s next for…
CAN YOU TRUST ANY MALE SPORTS STARS AS AMBASSADORS ANY MORE?!

CAN YOU TRUST ANY MALE SPORTS STARS AS AMBASSADORS ANY MORE?!

11.10.2012
Lance, Lance, Lance....... oh dear
CHATHAM HOUSE RULE HAS ITS BENEFITS

CHATHAM HOUSE RULE HAS ITS BENEFITS

05.10.2012
iSportconnect Directors’ Club
Hamilton expected to be face of Mercedes advertising

Hamilton expected to be face of Mercedes advertising

01.10.2012
READ RUPERT PRATT’S LATEST COMMENT IN MARKETING WEEK
ISPORTCONNECT DIRECTORS’ CLUB CONFIRMS

ISPORTCONNECT DIRECTORS’ CLUB CONFIRMS

26.09.2012
Phillip Beard, Chief Executive Officer, Queens Park Rangers Football Club is the final panellist to sign up to iSportconnect…
BRITISH CYCLING LAUNCHES ‘ON TRACK TO GLASGOW’ CAMPAIGN

BRITISH CYCLING LAUNCHES ‘ON TRACK TO GLASGOW’ CAMPAIGN

25.09.2012
With the UCI Track Cycling World Cup in Glasgow selling out in just one hour, British Cycling has launched a campaign to promote…
THE KP CONUNDRUM

THE KP CONUNDRUM

18.09.2012
Does this affect his sponsorship worth?
TAKING OVER THE WORLD ONE TWEET AT A TIME!

TAKING OVER THE WORLD ONE TWEET AT A TIME!

10.09.2012
Are celebrity tweets the new PR?
ATHLETE ENDORSEMENT: PARALYMPIC VS OLYMPIC

ATHLETE ENDORSEMENT: PARALYMPIC VS OLYMPIC

10.09.2012
We look into the differences
IOC’S FIRST EVER MARKETING DIRECTOR, MICHAEL PAYNE, SIGNS UP FOR FUTURE SPONSORSHIP ISTANBUL

IOC’S FIRST EVER MARKETING DIRECTOR, MICHAEL PAYNE, SIGNS UP FOR FUTURE SPONSORSHIP ISTANBUL

07.09.2012
Michael Payne will be presenting at Future Sponsorship
THINK BEFORE YOU SPEAK

THINK BEFORE YOU SPEAK

04.09.2012
Do athletes outbursts effect their sponsorship deals?
WIGGINS GOLD WILL SPARK SPONSORSHIP BOOM!

WIGGINS GOLD WILL SPARK SPONSORSHIP BOOM!

01.09.2012
See what the experts think...
WINTER WONDERLAND - SOMETHING FOR EVERYONE

WINTER WONDERLAND - SOMETHING FOR EVERYONE

01.09.2012
Generate's Cecily Melsom takes a look at the rip-roaring success that is Hyde Park's Winter Wonderland
A YEAR TO REMEMBER FOR BRITISH CINEMA

A YEAR TO REMEMBER FOR BRITISH CINEMA

01.09.2012
Monday evening witnessed the London Evening Standard British Film Awards for 2012, showcasing a spectacular year for British…